Imagine you're skiing one day. You're on the chairlift, having a great day, when the chairlift stops because of mechanical failure. It could be five minutes until it starts up again, or it could be sixty. Regardless of the time, you realize that it's getting colder. Temperatures are already in the mid 20's, and your hand warmers aren't cutting it anymore. The palms are OK, but the your fingers are already numb. It hurts to move them. What do you do?
Most people would just make a fist around the warmer itself, but this is only a temporary fix. People that are really sensitive to the cold want something that is permanent. This is why the time of day should be given into researching the possibility of finger warmers... little warmers made out of the same material of hand and foot warmers that can be worn over the fingers individually and then placed directly into the ski glove or mitten.
The applications are limitless. There are plenty of people skiing today that are very sensitive in their extremities, yours truly included. No longer would skiers or snowboarders have to take the time out of their day to go back into the lodge for the sole purpose of warning up. They could stay on the trails under they are too tired or are kicked off at the end of the day. These are guaranteed to fly off the shelves, just as hand and foot warmers that have been around for years do every season.
Many will argue there is not enough of a market to warrant such a new product, but when one looks at how many new, young skiers are on the slopes every season who have never been exposed to such cold before, the need for such an innovative product becomes clear.
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